DIMITRIS RIZOGLOU's blog

Top Ten SEO Tools For a Top 10 Listing in Google

Implementing the SEO strategies entails a lot of time and hard work. Although there are no shortcuts for many of the steps, some SEO tools can lessen the burden of the webmaster. Many of the SEO tools are available free in the web.

Keyword Tool: Keyword selection is one of the crucial steps in search engine optimization. A good keyword tool is essential to find the profitable keywords to be used in the contents and also for link building services. Google Ad words keyword tool assumes prominence as it is offered free of cost.

Back link Checker: Quality back links are essential to increase the search engine rankings and due to the same reason, it is necessary to find out the back links to the website as well as other competitor sites. A blend of deep links and home page links prove more useful in enhancing the rankings. Link building services can be relied on to obtain quality links. Back link checker tells how many sites are linking to a particular website. The link: URL command in Google and Yahoo site explorer tool are the popular and free options.

Page Rank Checker: Page rank of the page is the rank assigned by Google according to the importance or authority of the page. Links from high PR sites through link building services improve the page rank. Page rank button in Google tool bar shows the PR for every page. Some of the free tools enable bulk searching also.

Indexed Pages Tool: The tool lists the number of pages indexed by the major search engines.

Search Engine Ranking Checker: Checks the position of the site in various search engines for each search term. The automation technique saves much of the time for the SEO professionals in ascertaining the ranking of the website.

Site Map Generator: The tool instantaneously generates the sitemap of various sites. Site map submission to the search engines facilitates easy crawling by the spiders.

Traffic Estimator: This tool is meant to find out the number of visitors to the website during the specific time period. Alexa and Google webmaster tools are the free and trusted tools. Link building services bring a lot of traffic to the websites.

Keyword Density Tool: High and low keyword densities are not favorable to boost the rankings. Keyword density tools helps to maintain it at the optimum level.

Similarity Checker: Search engines ignore and even penalize sites that contain duplicate contents. Similarity checker helps to maintain a unique content in the site.

Meta Tag Generator: Meta descriptions are showed in the search engine results pages. The Meta Generator helps to create keywords and descriptions conforming to the character limits.

URL Rewriting Tool: Static URLs are search engine friendly. The tool creates static looking URL for each dynamic URL.

Incorporating the use of these tools in the design and every day running of your website can result in a top ten listing in Google

Doing Your SEO Better

A good search engine marketing company keeps your website ranks high in major search engines such as Google, Yahoo and MSN/Bing. With more websites getting launched each day, it is not an easy task anymore. It requires more than just an effort to bring up your web page rankings on Google.

When giving your seo work to another company make sure they have several years of experience and expertise in SEO services. The seo company needs to works on your SEO requirements diligently to make sure your website gets a high ranking. Most website owners keep struggling to make it to the top, but none can make it due to lack of technical knowledge and know how.

With millions of websites competing to be at the top, the task of an SEO service is a very diligent one. It requires a thorough study of the market, of competitors and key players. Proper keywords have to be researched and the keyword popularity is to be checked. All these efforts result in increased traffic to your website.

On-Page Optimization

On-page services include keyword research and analysis, on page text analysis, enrichment of text with targeted keywords. The seo company needs to ensure your web pages have the proper keyword density as per search engine guidelines. On-page optimization of your website assists a great deal in increasing your over all search engine rankings.

Link Building

A website needs to have proper in-bound and out-bound links. In its current ranking algorithms Google values inbound links higher as compared to two way links. Close examining your website's SEO requirements our team arranges effective link building methods that optimize your visibility on the web. These algos chnage on and off.

Social Networking

Social networking is a great way to get the word around. Twitter and Face book have already taken the world by the storm. Your search engine optimization company will create your social networking identities at these popular sites and introduce your product and service features to a large market. Social Networking is another discovery which not only helps in diverting traffic to your website but also increases your rankings. An energetic profile boosts your web visibility chances and search engine grades.

Google SEO Services and How to Spot a Good SEO Expert

The name of the game is transparency. When trying to find a so called Google SEO Services expert, you must ask questions. An SEO Expert, who is in fact an expert, won't be threatened by a potential customer who wants to know more. In fact, they will welcome the questions, as once a customer is properly informed; the true complexity of SEO begins to come to light.

Some questions you should ask would undoubtedly have to be about research, strategy and implementation. Let me touch on the first, research.

In our humble opinion, having been doing this successfully for years, research is the most important part of any SEO plan. Research provides you with information about how well optimized your competition may be, how quickly you need to see results, what keywords are both relevant and have the right monthly search volume and much more information. If you think about it, it really makes sense to be well informed before making any decision, and due to the lengthy process that is SEO , this becomes even more important.

You would not want to optimize a website for keywords that get 10 searches a month, right; Especially if it could take 3 months to get there.

The second question you would make any SEO Expert would have to be what their strategy will be, whether it will be an entirely On-Page SEO effort, or a combination of On-Page and Off-Page SEO . I'll cover these 2 differences in a later article.

Thirdly, how they plan to achieve the results they claim. Try to get someone who stands by their work. We offer to our clients a very simple guarantee, we deliver on the timeframe, and keywords selected or we work for free until we get them there. This is actually much easier to do for a seasoned SEO expert, since with experience comes the knowledge of how the process works, and how long it takes.

So the best advise we can give all of you looking for the right SEO is ask questions, take notes, and pick a Google SEO Service that has either a guarantee, but most importantly select someone who is willing to sit down and explain the process to you in detail. If you get a bad feeling, find another SEO service.

1st Page on Google For Local Businesses (SEO Techniques)

1st Page Google SEO Local Map Listings

How to achieve first page Google Local Map Listings or Google Local Business Listings for your Business and compete with the big companies.

Google gets over 70% of all internet searches every day for every type of business, product and service and if you are not showing up on the first page of Google then you are missing out on tons of new business every day. With Google Local Business Listings also known as Google Map Listings you can get plenty of new business from local clients and customers who live near you or someone who is searching for a business in your hometown area.

How Does Google Business Listings Work?

First when someone is searching for a product or service like Dentist Miami Florida you will find 3 different types of results on Google.

1st. You will find what is called Sponsored Listings on Google which is a Pay Per Click Campaign or What we call an AdWords Campaign on Google.

2nd. You will Find Natural Organic Listings which are listings that show up on the first page of Google that are not a payed result or a Google Local Business Listing. These are Organic Listings that are websites that have some history to them as I like to call them and they are not new websites that just started recently.

3rd. You Have Google Local Business Listings also Known as Google Business Map Listings

When a Business shows up on the first page of Google under the local results that business or company is more likely to get a great deal of local traffic from local customers who are searching for a business in that city (Dentist Miami Florida). It does not matter what type of business you have or own you need to advertise your business with Google Local Business Listings to maximize as much traffic as you possibly can. Regardless if you are a Local Painting Contractor, Roofing Contractor, Handyman, Cleaning Service, Pool Repairs, Dentist, Lawyer or any other type of Company you need to take advantage of the power of the internet and Google.

How To Achieve First Page Listings On Google

There are many aspects of achieving a first page listing on Google including:

• Adding Pictures To Your Profile


• Adding a Coupon To Your Business Profile


• Adding a Video of your Business to Google Business Listings


• Having Customer Reviews about your company


• Proper Categories in the description about your company

There are also SEO Tactics that we have used in the pass to achieve higher results for some of our local businesses that out rank other companies in our area.

Google Local Business Listings.

SEO Writing For Effective Google Rankings

Every website owner wants to have many surfers to visit his or her site. To make that possible, the search engine has to pull out the site when the surfer enters a particular keyword. This is made possible with SEO (search engine optimization) writing. SEO writing is a fine balancing act which caters to both the human audience and the search engines.

Therefore, the content is very important for SEO. It must first catch the search engine's attention and then the browsers. Stuffing the content with just keywords and hot air will irritate the reader and in some cases, the search engine as well. This will lower the ranking which may prove to be disastrous for the site. However, keywords are an important part of SEO writing, it has to blend in well with information rich content. The information has to relate to the site and the flow of writing has to be natural.

Keywords can also be said to be the backbone of SEO Writing. It has to be repeated once for every 100 words preferably. It is a good practice to incorporate them in the first and last paragraph as well. Good SEOwriters will keep the article crisp and juicy with just 300 - 500 words.

The main reason one harps about SEO writting is because it generates revenue for the site. The more the visitors, the more the money that can be generated by the site. The site can be an online shop or can just sell space for advertisements.

Since it is a highly specialized field, it requires a skilled writer. People who write for magazines and newspapers may have a good style of writing but will probably lack the know-how. Even experienced SEO writers may not get the desired results. It takes time and effort to get it right every time. Keywords have to be filtered and refined. It will also have to be separated into primary and secondary sets. Content has to be re-read, re-written and edited several times. It takes a lot to be a writer who can optimize content for the web.

Writers will have to learn from the more successful sites to know what works and what does not. Learning how the search engines work is another essential criterion. Each may work a different way and pull keywords using distinctive techniques. Other places where SEO writing can be used are in articles and blog entries with a link back to the site. Though the style of writing will be different from that seen in websites, the main idea remains the same.

That is SEO writing!

SEO Fundamentals - Top 20 Factors to Better Google Rankings

Any discussion about SEO Fundamentals needs to start with Google. With over 75% of the world's web searches now being conducted via Google, it's safe to say that your potential customers will be starting their journey there as well.

Google is the gold standard of Search Engines in both overall search volume and search quality. I'll save the rationale behind Google's dominance for another day, but undoubtedly a large portion of their rise to the top of Search Engine excellence can be attributed to their proprietary algorithm, which is the set of calculations performed against the web's content that decides which web sites they think their viewers will find most relevant for the entered keywords.

Google's is the most difficult search engine to optimize against because it does the best job of filtering out all of the short-cuts marketers try to use to cheat the system. Google makes a company work to return high organically. At the most basic of Google's (and hence, SEO's) driving factors to page rank are:

* How much relevant content does your site have, and

* How highly the web community values your content (measured in number of links from other sites to your content).

This means that the early days of tweaking a few meta tag descriptions to fix your web site's SEO are long, long gone. In today's game, SEO cannot be thought of as a one-time expense. It requires a commitment. Based on your competition, your industry and your objectives, it may also require a good deal of time and money before you see results. There is no short-cut around satisfying these two criteria. If an SEO Consultant tells you there is, it's likely either a scam or an activity that could get your site blacklisted.

So, how exactly does a company show Google great, relevant content that's as popular and externally-validated as a southern Homecoming Queen? There's no magic answer, and the rules are always changing, but....

Without further ado, and in no particular order, Google's 20 most important factors to better SEO rankings.

1. Keyword Use in Title Tag - Placing the targeted search term or phrase in the title tag of the web page's HTML header.

2. Keyword Use in Body Text - Using the targeted search term in the visible, HTML text of the page.

3. Relationship of Body Text Content to Keywords - Topical relevance of text on the page compared to targeted keywords.

4. Keyword Use in a web page's Headline (H1 Tag) - Creating an H1 tag with the targeted search term/phrase.

5. Keyword Use in Domain Name & Page URL

6. Link Popularity within the Site's Internal Link Structure - Refers to the number and importance of internal links pointing to the target page.

7. Quality/Relevance of Links to External Sites/Pages - Do links on the page point to high quality, topically-related pages?

8. Age of Document - Older pages may be perceived as more authoritative while newer pages may be more temporarily relevant.

9. Amount of Indexable Text Content - Refers to the literal quantity of visible HTML text on a page.

10. Quality of the Document Content (as measured algorithmically) - Assuming search engines can use text, visual or other analysis methods to determine the validity and value of content, this metric would provide some level of rating.

11. Global Link Popularity of Site - The overall link weight/authority as measured by links from any and all sites across the web (both link quality and quantity).

12. Age of Site - Not the date of original registration of the domain, but rather the launch of indexable content seen by the search engines (note that this can change if a domain switches ownership).

13. Topical Relevance of Inbound Links to Site - The subject-specific relationship between the sites/pages linking to the target page and the target keyword.

14. Link Popularity of Site in Topical Community - The link weight/authority of the target website amongst its topical peers in the online world.

15. Rate of New Inbound Links to Site - The frequency and timing of external sites linking in to the given domain.

16. Anchor Text of Inbound Link.

17. Global Link Popularity of Linking Site.

18. Topical Relationship of Linking Page.

19. Link Popularity of Site in Topical Community - The link weight/authority of the target website amongst its topical peers in the online world.

20. Age of Link.

Get First Page on Google Searches - SEO (Search Engine Optimization) Basics and Tips

Do you want to get first page on Google? If you have a web page or blog, you likely already are first page for some searches. With a bit of SEO , you can gain first page on more searches. And its simple.

The first and most obvious step is think about what words or phrases you want to be first page on.

Once you have that list, determine how many people are searching for those terms. To check how popular a search is you will need a tool. I use Wordtracker (there is a free online version). The higher the number, the more popular the search. No point in trying to optimize for a word or phrase that is rarely searched.

There is also no point in trying to optimize for a word that is too popular because getting a high ranking there will be almost impossible.

Think about "long tail"

Think about how people will search. People often search with a question. EG where do I find X? Or where do I find Y in Canada. The longer the string, the less competition you will have for it so the easier you will get ranked.

So make the list of phrases you want to "own" and ones that are realistic to "own".

Now it is simple. Just put these words and phrases in your titles, picture descriptions, videos and in your text. The titles are the most important. That is why a blog called "Shrimp Fish Soup Recipes" will get good Google juice on all 4 words. So searching "Shrimp soup" will get first page. Or "fish soup recipes" or "Shrimp recipes" etc.

Yes you want to repeat your words and phrases often in the text. This said - write naturally. Never let SEO be a substitute for good content.

So you do this and you still are not first page. That is because you do not have enough credibility with Google. You need another free tool to check this. I use a free Firefox plugin called searchstatus. It gives me both the PageRank and the Alexa rating of any web page. Higher PageRank numbers are better. High credibility is your ultimate goal as that is what gets you ranked first and Alexa tells you traffic (a lower number is better)

How do you increase your PageRank?

It is all about quality inbound links. You want people with a high credibility (PageRank 4+) to link to you - eg Wall St Journal would be great. More is better and link rank is almost logarithmic so a PageRank of 6 is worth 10 times one of 5 etc.

This said, for you to get a link from an 8 rated site like pornstars.com would not increase your rank in the business genre. Sites are ranked for relevance.

The best inbound links are contextual. So someone blogging and saying I heard time management guru John Doe speak and hot linking from "Time management guru" is great for John Doe. Second best, hot link from "John Doe". Third is just having a link on a blogroll without any context.

You get a higher rank if you update your content regularly. That is why having a blog on your site is a good way to increase your ranking.

Moderate cross linking within your own material will also increase your rank and clarify for google what it is that you do.

3 ways to get links to your site:

1 - Ask politely. You might not always get a link but it never hurts to ask.

2 - Comment on other relevant blogs (and have your PageRank on so you ignore low PageRank and high alexa). Note that most comments in themselves do not constitute a link. But being out there gets people to look at you. You need people to look at your stuff for them to be inspired to link to it.

3 - Have good material. People link to quality. But of course they have to see it so promote your content:

Have your URL on all your print material, cards, letterhead, email sig file etc

Write guest articles and blogs in the right (high traffic) places (check the Alexa).

PR - get written about

Contribute to other sites. EG write reviews on Amazon, join the conversations.

And a word of warning. Never play games (like buying links).

In the end it is about having good quality material. And being out there so people look at your material. People link to quality without you asking as long as they know about it.

Ten Facebook SEO tips

1. Search results continue to include people's profiles as well as pertinent Facebook pages, groups and applications. Therefore what you've done to date still works. The gravity of Facebook groups, which some thought lame, will increase as Facebook internal search is adopted.

2.Facebook gives us some clues regarding its algorithmic ranking factors. Read it and understand. Stay up to speed on changes in the Facebook blog, as they will certainly occur. Hopefully as Facebook grows they'll make a search quality team ambassador available like Google's Matt Cutts and Bing's Sasi Parthasarathy. As people learn to spam these results, Facebook will react and SEO will want more information.

3. In addition to wall posts, think SEO in tendering status updates, links and notes. You never know who will find it, searching for whatever.

4. Wall-post external content like blog posts and news should be optimized for important keywords, especially the content's title tag. If possible post content where the call to action and/or contact information is actually in the title tag. This gets your pitch to the search results as opposed to requiring a second click through to a profile page.

5. If you want your promotional data indexed in the wider Facebook, outside of your friends, make sure you select "everyone" in privacy settings > search. Though it's possible users might not be happy if they were aware, existing accounts default to "everyone," understanding this is a cool inside tip for early success.

When "everyone" is selected, others may see your data regardless of whether or not you are friends. Reciprocally, users should uncheck if they want to exclude their profile from wider Facebook SERPs. It would not be surprising if users protest when folks start to discover that all of a sudden some of their personal sharing is visible to everyone.

7. Remember that it's not only wider (non-friends) Facebook search that matters. Your friends, friends of friends, networks and networks of friends are likely to trust you a bit more since you're "local." It's fascinating to extrapolate the implications of a "trusted local personal search network." As a user or searcher, be aware of how Facebook search privacy settings function.

8. Seek advice from other tools Facebook gives us regarding users common social graphs. Lexicon, which is about to get deeper, and the Facebook paid search platform offer cool insight regarding what's hot.

9. Contribute continually. A good portion of the physical search results are comprised of social graph points generated within the last 30 days.

10. Be there or be square! Stay tuned for attributes, in and out of Facebook, may factor in the search results as Facebook evolves.

The Power of Social Networking in Achieving Top Google SEO Results

While links used to play a more important role in Google SEO, they still are very important. Using Social Networks can create a pool of very good, high quality links. We will detail a strategy to help you achieve great links and help your Google SEO Strategy.

When Search Engines began, especially Yahoo, they were nothing more than a compilation of links, which slowly grew into what is now known as the internet. As Search Engines evolved, so did their tools and abilities. Search Engines then moved to the crawler system, which as the name implies, is software driven web page scouring device, created to follow links from page to page, and web site to web site. These crawlers then added parsing features that analyzed entire pages, and websites. With the advent of Google's PageRank algorithm, all this data was then given a numerical value and a ranking was derived.

Now you have Social Networking sites so large that they are considered secondary search engines from their sheer size. Twitter is the most powerful tool in creating a white had Google SEO link strategy, but nothing happens overnight.

The strategy is as follows. Get a twitter account with a username that relates to your site. Link it to your site, and begin following members.

Following the right Twitter members is crucial in your Google SEO link building strategy. Start by searching Twitterholic for members with the most followers, then look through their followers and begin following members whose following/followers numbers are almost even. This means that they are likely to automatically follow you if you follow them. If you get followed by someone with 5,000 followers, you then will have access to his/her 5,000 followers. You can probably begin to see the potential.

Begin by NOT sending links in your Tweets, simply talk about what you enjoy to do, preferably if it is of value to others. Over a 1 month period keep conversations interesting and keep building your Twitter network.

Twitter imposes a limit on how many people you can follow, which corresponds to 10% than your followers. So if you have 1,000 followers, you can follow 1,100 members.

Grow, grow, grow, and after about a month you can begin letting people know about your product. I prefer to use my entire web site URL rather than the shortened version available through TinyURL and such. Once your network is larger, each link potentially will reach thousands of people and Google will begin giving importance to your twitter page, which is linked to your site and most of the time it will index the links that end up on other member pages, created through your tweets.

Try it out, I guarantee you will have fun, while building your link assets.

Which Type of Yacht Charter Suits You?

Chartering a boat is a good way to sail without the expense of owning your own boat. If you can't spend more than a few weeks a year sailing and few people can the the option of chartering is definitely worth serious consideration. It also provides the opportunity to sail different boats in varied and far off locations. Choose between sail and power. Get the right boat in terms of size dependent on the number of people chartering and the depth of your pocket.

Apart from the choice of the type of boat, size and cost there are various types of charter packages available and this article takes a closer look at what is on offer.

Flotilla Sailing - A great way to get started for those with an bit of an independent streak. And the social scene is can be something else. The flotilla usually comprises of 8/10 boats, one of which, referred to as the lead boat, carries a skipper, hostess and an engineer. The skipper will be responsible for ensuring that the guests on the other boats in the flotilla have the navigational skills and boat handling/seamanship skills required providing help and advice where required. The hostess will organise the social events - meals out in the evening, lunchtime barbecues and the famous last night party. The engineer is there to repair the boats while the holiday makers will do their best to break things as they learn to sail.

My initial impression of this type of charter was that the whole thing would be a bit regimented with all the boats in the flotilla following the lead boat like ducklings do a duck. This is far from what happens in practice. The day begins with the skipper of the lead boat carrying out a briefing giving the destination you will be expected to make for during the day and any navigational considerations along the way and then you're pretty much on your own. The next time you see the lead boat will be at that evenings destination where the crew will be waiting to assist you with berthing. A great way to sail in company with the reassurance that experienced help is never more than a VHF call away.

Skippered Charter - Perhaps you're a bit short of experience or don't want the responsibility of managing the boat or the navigation. As the name suggests you charter the boat and the skipper comes with it. You're expected to make up the numbers of the crew but all the responsibility is with the skipper. In practice the level of involvement of the charterers is down to them. Most skippers are flexible enough to allow the customers as much involvement as they wish.

Crewed Charter - You get the boat, the skipper and crew and a good cook. This tends to be an expensive way to charter, you have to pay the wages of the crew and because you are carrying more people the boat is bigger and costs more to charter. But if your idea of sailing is sitting in the sun drinking a gin and tonic watching others do the work then this is for you. Most skippers won't stop you getting involved with the sailing of the boat if you want to but if you're wanting a more hands on experience consider an alternative form of charter.

Bareboat Charter - The ultimate freedom. All you get is the boat and a briefing when you collect the boat at the start of the charter. This briefing should include safety on board, a look at the way the various systems work on the boat and some local knowledge of the proposed cruising area. Then it's down to you. Before taking a bareboat charter you should have some basics of navigation and seamanship, the level of this knowledge in some part determined by the proposed cruising area. You will, for example, need more experience for a two week charter in the Channel Islands, just of the coast of France in the English channel, with its 5 metre tides and numerous rocks and shoals lying just beneath the surface than is required for an Ionian charter in Greece. No tides, very little to bump into in terms of hidden rocks and most of the sailing between islands is by line of site.

Corporate Sailing - Many yacht charter companies offer what is known as corporate charter. The boat will be chartered by a company or organisation and used for team building, an employee incentive reward or entertaining customers. A comparatively recent innovation is to offer the yacht for hen/stag parties. People chartering a boat for this any of these purposes can expect it to come with skipper and crew.

Charter Yacht in Greece and enjoy our high quality services